ACT News 2017

Toyota’s RAV4 EV – Cooper Will Sell It

May 22, 2012 in EVs, Fleet Order by Rich Piellisch  |  No Comments

Toyota Fleet Motor Sales is talking up the range of its all-electric RAV4 EV. Paul Jontig, Toyota national fleet sales manager, told F&F that the prototype RAV4 EV he’s driven gets 100 miles on a charge with ease, and that the production model unveiled last week will do even better.

Toyota announced it will provide 2,600 RAV4 EVs, for sale in California only, over the next three years, at an MSRP of $49,800, starting this summer. Federal and state incentives will bring the price down to about $40,000.

Long Beach Mayor Bob Foster has a first-gen, and wants a new RAV4 EV. Jamie Knapp photo

California independent EV maker Tesla Motors designed and produced the battery and electric powertrain for Toyota. Leviton is supplying multiple charging solutions, including a 120V Level 1 “emergency” charger that comes with the car, and a 240-volt Level 2, 40 amp, 9.6 kilowatt charging station sold separately.

Like the decade-old first-generation RAV4 EV, the new RAV is expected to appeal to utility and municipal government fleets.

Act Expo fan Clark Cooper of Wondries/National Auto Fleet Group

The RAV4 will be sold through select dealers in the Los Angeles/Orange County, San Diego, San Francisco, and Sacramento markets. The first dealer to fill out Toyota’s dealer agreement is Wondries Toyota in Alhambra, a member of the 22-store National Auto Fleet Group.

Clark Cooper, Wondries national fleet manager, says he’s surveyed the state’s major utilities, and hopes to bring in 350 to 380 orders in the first year.

As for ACT Expo, “We used to have to give away tickets and beg people to come” to these shows, he said. “Now there’s more customers than vendors. That’s a refreshing change.”

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