Start-Up Aims for EVs Boasting ‘Price-Parity’ with Diesels
A new company called Nohm will unveil its fully battery-electric shuttle bus at ACT Expo 2016 next week, and will explain how mass production in China (and later in the U.S.) will allow it to offer a zero-emission vehicle costing operators about the same as a diesel.
Nohm’s plan is to import vehicles from China and, as demand grows, commence manufacturing in California, likely in 2018. The company is targeting both transit and truck markets.
Nohm’s partner is China’s Five Dragons Group (FDG), which according to a backgrounder for San Francisco Bay Area officials and fleet managers has just opened a $500 million, 1.2-million-square-foot factory able to produce 100,000 battery buses per year.
‘Full-Scale’ Next Year
The factory was costly, but “Between the two markets, you can justify the spend,” Nohm founder and CEO Bryan Hansel said at a sneak preview of the Nohm vehicle in San Francisco today. “Hand-building trucks is never going to be cost-effective.”
Nohm is pursuing “a price-parity strategy,” he said. “We want Joe the Plumber to be able to buy one.”
A Joint Venture with Smith EVs
“A range of flexible truck configurations will be available, along with a full warranty and a nationally known fleet servicer,” the backgrounder states. The bus shown in San Francisco today has a 76-kilowatt-hour battery affording a single-charge range of about 100 miles. Further specifications are to be released at ACT Expo, which runs May 2-5 at Southern California’s Long Beach Convention Center.
Nohm was launched in May 2015 as a joint venture between Smith Electric Vehicles and Hong Kong-based FDG Electric Vehicles.
Hansel is the former CEO of Smith EVs.
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Source: Fleets & Fuels with Nohm in San Francisco