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Fluxco for New Propane Sales App

November 3, 2012 in Companies, Propane by Rich Piellisch  |  No Comments

‘Tailored to the Exact Needs of Our Sales Team,’ Roush Says

San Francisco- and New York-based Fluxco Interactive is talking up its design of an iPad application for Roush Cleantech designed to help Roush sell its propane autogas fuel systems.

A sales tool for the Roush team

Fluxco describes the product as “a B2B application designed to display product details, demonstrate cost and emissions savings when converting to a propane autogas fuel system, and share these results via email – on the spot.”

“This iPad app was tailored to the exact needs of our sales team, and the impact has been immediate,” Roush marketing director Brian Carney says in a Fluxco release. “Having a customizable cost/benefit analysis tool,” Carney said, “gets us from brand awareness to purchase consideration much more quickly than ever before.”

‘Up-to-Date and Consistent Sales Materials’ for All

Roush is able to update product information and calculator values through a custom remote web interface, Fluxco says, “ensuring that every member of the sales team is equipped with up-to-date and consistent sales materials.”

“Mobile has changed the way consumers interact with retailers; we are now beginning to see this change carry over into B2B interactions,” said Fluxco accounts director Erik Castro


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Source: Fluxco Interactive

Posted in Companies, Propane and tagged , , .

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